Irth off-plan projects: AED 3,666/sqft
Irth has 5 off-plan projects in our July 2026 dataset across 4 communities (most in Business Bay, Downtown Dubai, Dubai Marina).
Across 23 priced unit records the median asking price is AED 3,666 per sqft (81% above the Dubai-wide off-plan median), with the middle half between AED 3,348 and AED 4,055.
The median unit is AED 3.11M for 1,058 sqft.
Irth payment plans typically ask 15% on booking and 50% before handover.
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Developer portalScorecard
| Measure | This developer | Base | What it says, and does not |
|---|---|---|---|
| Completions on record | 1 | 5 off-plan | 1 on record, below the 3 needed to describe a span or a cadence. |
| Community footprint | 3 communities | 5 located projects | A focused book: 60% of it sits in Business Bay. Concentration is a fact about exposure, in either direction, not a verdict. |
| Listing completeness | 68% | 5 off-plan | Share of five listing facts published across its own projects: price 80%, handover date 100%, unit inventory 40%, payment plan 60%, coordinates 60%. Market 86%. This scores disclosure, not the buildings. |
Not measured here: delivery span and cadence; share past stated handover; price against neighbours; payment plan discount. Each of those needs a base this developer does not reach in the corpus, and a thin number is worse than none.
The scorecard does not measure whether Irth hands over on time. Every project in this corpus carries one handover date, the date its listing stated when we read it. There is no separately recorded original announced date and no earlier reading of the same project to compare against, so no on-time rate can be computed, and we publish none rather than a proxy. The completions column is also bounded by what the corpus can see: 1,034 of the 1,087 delivered buildings on record handed over in 2020 or later (96%), and the corpus only sees projects that were listed on the portals we read, so an absent completion is an absence of evidence rather than evidence of absence. Full definitions, queries and limitations: methodology.
Where the prices sit
23 of the 23 records are individual units with a listed price and size; the rest are unit-type starting prices. See methodology.
By bedroom count
Payment plan norms
Medians are computed stage by stage, so bars may not sum to exactly 100. Plans with a stated total outside 90 to 110% are excluded.
Delivery pipeline
Where Irth builds
Every Irth off-plan project
| Project | Community | Type | From | Median AED/sqft | Pre-handover | Handover | Status |
|---|---|---|---|---|---|---|---|
| Rove Home Marasi Drive By IRTH | Business Bay | Apartment | AED 2.29M | 3,365 | 50% | Q2 2027 | On sale |
| Rove Home Dubai Marina By IRTH | Dubai Marina | Apartment, Duplex | AED 4.47M | 4,132 | 50% | Q4 2027 | On sale |
| HQ by Rove | Business Bay | AED 3.50M | n/a | n/a | Q1 2029 | Not stated | |
| Haus of Tenet | Business Bay | AED 3.20M | n/a | n/a | Q2 2028 | Not stated | |
| Rove Home By IRTH | Downtown Dubai | Apartment | AED 1.12M | n/a | 50% | Q2 2026 | Sold out |
| Rove Home Downtown | Downtown Dubai | n/a | n/a | 50% | Q2 2026 | Sold out |
Project facts (name, community, starting price, handover, payment plan) are as published by the developer. Median AED/sqft is our computation over that project's priced units.
Developers at a similar price point
Questions this data answers
What is Irth's average off-plan price per sqft?+
Across 23 priced units in 3 Irth projects (July 2026), the median asking price is AED 3,666 per sqft, with the middle half between AED 3,348 and AED 4,055.
Where is Irth building off-plan?+
Irth has projects in 4 communities. The largest concentrations are Business Bay (3), Downtown Dubai (1), Dubai Marina (1), Downtown Dubai (1).
What payment plan does Irth usually offer?+
Across 4 published Irth payment plans the median structure is 15% on booking, 35% during construction and 50% on handover, so 50% before keys. 0% of plans include post-handover instalments.
When are Irth's off-plan projects handing over?+
Scheduled handovers by year: 2026: 2, 2027: 2, 2028: 1, 2029: 1. Dates are as published by the developer and can move.
How much does a Irth off-plan unit cost?+
1 BR: median AED 3,530,525 for 932 sqft; 2 BR: median AED 3,108,572 for 1,058 sqft.
Read next
The full report: every community, every developer, ranked.
Irth in context: price per sqft by community and developer, payment plan structures ranked by cash due before handover, the 2026 to 2029 delivery pipeline, and the CSV behind every table. PDF plus data, delivered instantly.
Source: OffplanIndex derived analytics, built 2026-09-02 from developer-published project facts and unit inventories aggregated from public portals (latest observation 2026-07-30). All statistics are computed by OffplanIndex; no third-party database is reproduced. See the methodology and data policy. Not investment advice.