Arada vs Reportage

Arada is the cheaper book per sqft, at AED 1,319 against AED 1,693 for Reportage, so Reportage is 28% dearer per sqft. On the typical unit that reads as AED 3.12M for a median 2,080 sqft home from Arada, against AED 1.25M for a median 773 sqft home from Reportage. Part of that gap is product, not premium: the two are not selling the same mix of unit.

Arada sells mostly 2 BR units, 320 priced records at a median AED 1,321 per sqft and AED 1.89M a unit. Reportage leans to 1 BR units, 682 records at AED 1,733 per sqft and AED 967K a unit.

Entry pricing: the lowest published starting price is AED 299K from Arada and AED 390K from Reportage.

Across 77 published plans from Arada, the median asks 40% before handover, with 0% carrying instalments that run past the keys. Reportage publishes 156 plans, a median of 61% before handover and 1% with a post-handover tail.

The heavy end matters more than the median when the plan is the reason to buy. 5% of Arada plans want 60% or more before keys, against 51% of Reportage plans. At the light end, 94% of Arada plans and 34% of Reportage plans ask 50% or less.

Arada builds in Sharjah, Dubai, Ajman, across 17 communities, most of it in Aljada, Tilal City, Al Rowdat Suburb. Reportage builds in Abu Dhabi, Dubai, Fujairah, across 15 communities, concentrated in Dubai Investments Park, Masdar City, Yas Island.

Arada peaks in 2027, when 19 of its 47 tracked projects are scheduled to hand over. Reportage peaks in 2028 with 12 of 38. Published handover dates move, so read them as developer intent rather than a delivered date.

44% of the Arada projects tracked are listed as sold out or out of stock, against 41% for Reportage. That is the share of each book no longer taking new bookings at listed prices, which reads as demand on the way in and as scarcity on the way out.