Object 1 vs Samana

Object 1 is the cheaper book per sqft, at AED 1,772 against AED 1,953 for Samana, so Samana is 10% dearer per sqft. On the typical unit that reads as AED 1.37M for a median 771 sqft home from Object 1, against AED 1.67M for a median 1,180 sqft home from Samana. Part of that gap is product, not premium: the two are not selling the same mix of unit.

Object 1 sells mostly 1 BR units, 678 priced records at a median AED 1,787 per sqft and AED 1.37M a unit. Samana leans to 2 BR units, 80 records at AED 1,692 per sqft and AED 2.26M a unit.

Entry pricing: the lowest published starting price is AED 537K from Object 1 and AED 450K from Samana.

Across 82 published plans from Object 1, the median asks 60% before handover, with 21% carrying instalments that run past the keys. Samana publishes 73 plans, a median of 76% before handover and 25% with a post-handover tail.

The heavy end matters more than the median when the plan is the reason to buy. 80% of Object 1 plans want 60% or more before keys, against 71% of Samana plans. At the light end, 15% of Object 1 plans and 26% of Samana plans ask 50% or less.

Object 1 builds in Dubai, Abu Dhabi, across 11 communities, most of it in Jumeirah Village Circle, Jumeirah Village Triangle, Dubai Land Residence Complex. Samana builds in Dubai, across 15 communities, concentrated in Majan, Dubai Industrial City, Dubai Land Residence Complex.

Object 1 peaks in 2027, when 31 of its 58 tracked projects are scheduled to hand over. Samana peaks in 2028 with 19 of 56. Published handover dates move, so read them as developer intent rather than a delivered date.

21% of the Object 1 projects tracked are listed as sold out or out of stock, against 43% for Samana. That is the share of each book no longer taking new bookings at listed prices, which reads as demand on the way in and as scarcity on the way out.